The picture above is a 3D render showing the London Eye, and how it contrasts with the surrounding buildings up close, from this relatively short distance you can see it more detail what stylistic features the London Eye has in common with the buildings that surround it.The only other structures in London, that it blends in well with, are; the O2 Arena (previously The Millennium Dome) and the Millennium Bridge, as these are all new relatively new structures and buildings, I doubt it's much of a coincidence, that they are all stylistically similar. All being new they don't fit in with the usual stone work of London.
But this is not a bad thing, in fact, it's a good thing, as they stand out from the usual "drab" buildings, and create their own aura so to speak, that at least in my opinion, projects a sense of restoration, that a previously "old" area, has been "renovated" by this new structure or building, to breathe new life into previously unused or forgotten spaces, this is not always the case, as I doubt the south bank, where the London Eye happens to be situated will ever be thought of as "dead", but take for example the area where the O2 arena sits, if it wasn't there it would be an unremarkable site, probably used for storage of construction materials and equipment, never visited by anyone except for a few builders every year to collect or deposit tools.
But as the O2 arena is there, the entire area is full of "life" and hundreds of thousands of people come to visit this previously, unused site.
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